When hotels use search results to know more about consumers, we will find what consumers exactly want, and eliminate the distance.
The index of hotel brands mainly analyzes brand influence from four dimensions: Search Index, Public Opinion Index, Operation Index and Media Index.
大数据时代,数据成为了酒店行业发展的巨大推力。而迈点品牌指数MBI监测品牌的不断增长也说明中国酒店业已越来越重视品牌的塑造和升级。
Brand is a kind of invisible competition means in the sustainable development of enterprises, besides, it is set up by enterprises through their own product service and consumers.
On June 30th, 2015, “The Most Influential Brand Award Ceremony in Hospitality Industry, 2014” initiated by Meadin.COM and People.cn is officially open at New World Beijing Hotel.
2015年6月30日,在迈点网举办的“2014年度酒店业最具影响力品牌颁奖盛典”上,“2014年度中国酒店品牌100强”榜单相继出炉。
On June 30th, 2015, “The Most Influential Brand Award Ceremony in Hospitality Industry, 2014” initiated by Meadin.COM will be held at New World Hotel Beijing.
Meadin Brand Index (MBI) is released exclusively by Meadin.com, providing index data that reflect the brands (including relative brands of hotels and suppliers) influence for a period of time.
Meadin Brand Index (MBI) is released exclusively by Meadin.com, providing index data that reflect the brands (including relative brands of hotels and suppliers) influence for a period of time.
4月29日,“2013年度最具影响力酒店品牌颁奖盛典”在京圆满闭幕,来自33家主流媒体的记者和56家酒店品牌的代表共计100余人出席。
2014年4月29日,“2013年度最具影响力酒店品牌颁奖盛典”将在北京丽维赛德酒店隆重举办。在新一轮的传播洪流中,让我们一起书写酒店业的品牌新章!
迈点品牌指数MBI是由迈点研究院(MTA)独家发布,用以反映一段时期内旅游住宿业、租赁地产行业以及相关服务商品牌在互联网和移动互联网的影响力的指标数据。
8月27日,由迈点网发起,联合126家主流媒体重磅推出的“2012年度最具影响力酒店品牌颁奖盛典”在杭州开元名都大酒店隆重开启。
4月的中国酒店市场依旧“不平静”,如家等经济型酒店面临高速扩张之痛,在国内酒店和国际酒店中,华天、香格里拉等几大品牌的动作尤其引人瞩目。而这些“动向”都对其品牌指数产生或多或少的影响。