Top 200 Global Hotel Brands (Greater China) 2023

Recently, MEADIN ACADEMY published the "Top 200 Global Hotel Brands (Greater China)". According to the data, the average index for Top 10 is 513.72, the average index for Top 100 is 280.66, which indicate that the leading brands impact significantly.

The "Top 200 Global Hotel Brands (Greater China) 2023" is compiled according to the data of 213 active global hotel brands in Greater China by MEADIN Brand Index(MBI), which aims at reflecting their annual communication capacity objectively in Greater China. This is mainly composed with four subdivisions: Searching Index, Media Index, Operation Index, and Comment Index. Those are utilized to monitor the developing process for the brand communication, from cognition to familiarity, from purchasing to recommendation, among the consumers.

According to the data, the average index for Top 100 is 280.66. Among them, InterContinental, Hilton, Hampton, Marriott, Sheraton, Hyatt Regency, Crowne Plaza, Holiday Inn Express, Holiday Inn, Club Med, etc. are ranked as the top 10 of all.

Based on Top 100 brands’ belonging, Marriott International (15 brands among top 100), Wyndham Hotel Group (10 brands among top 100), Accor Group (10 brands among top 100), Hilton Worldwide (8 brands among top 100) and InterContinental Hotels Group (8 brands among top 100) are listed as the Top five. Hyatt Hotels Corporation, Radisson Hotel Group, Argyle Hotels & Resorts, Langham Hospitality Group and Louvre Hotels Group are ranked from 6th to 10th. According to statistics, there are 74 brands, which belong to those 10 groups, listed in the top 100, accounting for 74% in the top 100.

According to the data, the average index for Top 101 to Top 200 is 156.57. Based on their brands belonging, Marriott International (7 brands among top 101 to top 200), Wyndham Hotel Group (6 brands among top 101 to top 200), Saville Hotels (5 brands among top 101 to top 200), Accor Group (4 brands among top 101 to top 200) and Banyan Group (4 brands among top 101 to top 200) are listed as the Top five. Dorsett Hotels Group, Dusit International, Hyatt Hotels Corporation, Louvre Hotels Group and Minor Hotels are ranked from 6th to 10th, each with 3 brands listed among top 101 to top 200.

Based on Top 101 to Top 200 brands’ belonging, Marriott International’s brands acconts for 22. For Wyndham Hotel Group, Accor Group, Hyatt Hotels Corporation, Hilton Worldwide, and InterContinental Hotels Group, each has at least 10 brands listed among top 101 to top 200.

As of December 31, 2023, the number of operating hotels under Wyndham Hotel Group in China was close to 2,000. For InterContinental Hotels Group, the numer was close to 700. For Hilton Worldwide and Accor Group, each opreates more than 600 hotels in China. For Marriott International, the numer was more than 500. These hotel groups have demonstrateed significant scale advantages.