TOP200 Global Hotel Brands (Greater China) in March 2026

Recently, the Meadin Academy released the "Top 200 Global Hotel Brands (Greater China) Ranking for March 2026".Among them,Holiday Inn Express,Hampton by Hilton,InterContinental,Crowne Plaza,Sheraton,Mercure,Four Points by Sheraton,Holiday Inn,Hilton Hotels & Resorts and Super 8 claimed the top 10 spots on the ranking.

Key Data Interpretation:

1、Brand Dimension Analysis:The data shows that the average index of the top 10 is 496.78, the average index of the top 100 is 268.57, and the average index of the top 200 is 215.33. Among them, the proportion of brands with an index of 500 or above is 1.5%, the proportion of brands in the 400-500 range is 4.5%, the proportion of brands in the 300-400 range is 8%, the proportion of brands in the 200-300 range is 20.5%, and the proportion of brands in the 100-200 range is 65.5%. The number of high-index brands is relatively small, indicating a significant gradient differentiation and that there is still considerable room for brand upgrading in the industry as a whole. However, compared to last month, both the overall average index and the proportion of high-index brand hotels have increased. Among them, the market performance of international mid-to-high-end hotels such as Holiday Inn Express, Mercure, and Courtyard by Marriott has improved significantly, mainly due to product digitalization upgrades, special theme event-driven traffic, and the group's accelerated new store opening layout.

2、Group Dimension Analysis:Number of Groups Brands ——Marriott International, Wyndham Hotels & Resorts, Accor, Hyatt Hotels Corporation, InterContinental Hotels Group, Hilton Worldwide, Jinjiang Radisson Hotel Group, Langham Hospitality Group, Argyle Hotel Group, and Banyan Tree Hotels & Resorts ranked among the top 10 groups by the number of shortlisted brands, with 22, 18, 15, 12, 12, 10, 5, 5, 5 and 5 brands respectively.In addition, both Hyatt Hotels Corporation and InterContinental Hotels Group added one brand (+1) to the list this month, while Wyndham Hotels & Resorts reduced one brand (-1).Among them, Garrya by IHG stood out in the rankings. Garrya officially made its debut in Greater China on March 31, 2026, making it one of the fastest-expanding brands in InterContinental Hotels Group’s history. Its entry into Greater China also marks the further deepening of the brand’s global expansion.

Groups Brand Index——The overall index of hotel groups showed an upward trend this month. A total of 69.12% of hotel groups achieved a month-on-month index increase, while 30.88% recorded a month-on-month decline.Among them, Wharf Hotels (17.67%), SH Hotels & Resorts (17.18%), and Kempinski Hotels (16.47%) posted remarkable growth rates. In contrast, Singapore's Banyan Group Limited (-8.76%) and Fosun Tourism Group (-6.37%) saw relatively sharp drops.The overseas expansion of 1 Hotels under SH Hotels & Resorts has been a key driver pushing its index higher.

3、Key Market Trend Insights:1)The overlap of the Spring Break and the Qingming Festival has ushered in a peak spring travel booking period.The "take 2 days off to enjoy 5 consecutive days" leave-stacking strategy has encouraged tourists to set off early and enjoy spring outings at off-peak times.Data from Ctrip shows that, as of the end of March, hotel search popularity has been significantly higher than that of the previous year, and the number of domestic hotel room nights booked rose by approximately 40% year-on-year.This fully reflects the continuous growth in consumer demand during holiday periods, and longer holidays can further boost consumption.

2)Aesthetic and social needs continue to upgrade. Visually appealing landscapes have gradually become a driving force for travel, further stimulating consumption in the cultural tourism and accommodation industries. For example, the Xixi National Wetland Park held the Flower Festival, leveraging the splendid spring scenery to attract tourists and boost consumption in surrounding cultural tourism and accommodation businesses.Data from Fliggy shows that during the March flower-viewing season, search volume for spring outings and flower appreciation surged by 380%. Meanwhile, individual hotels have already set sales records of over ten million yuan. This fully demonstrates that seasonal leisure demand has become an important engine driving the growth of the hotel and cultural tourism market.

The Top 200 Global Hotel Brands in Greater China ranking for March 2026 is as follows——

MEADIN Brand Index(MBI) - Brand Value Inquiring Platform

MEADIN Brand Index (MBI) mainly analyzes the brand's communication power in the Internet from three dimensions: media index, comment index and investment index. This is a free data analysis service provided by the Meadin Brand Index Monitoring System (MBIMS), which is independently developed by MEADIN ACADEMY.

Calculation formula: MBI=a * MI+b * CI+c * II

Note: MBI refers to the MEADIN Brand Index (MBI data of a certain brand); a, b and c refer to the weighted coefficients in the system; MI (Media Index) refers to the media index; CI (Comment Index) refers to the comment index; II (Investment Index) refers to the investment index.

Note: Enterprises or individuals can refer to brand index data to monitor and predict brand development, but the MEADIN Brand Index cannot be completely equivalent to its brand development.

(1)Media Index (MI): The number of positive news related to brands’ keywords reported by major media, mass media, industry media, and self media over a period of time.

(2) Comment Index (CI): The accumulation relates to user reviews towards a certain brand’s opening hotels on various OTA (Online Travel Agency) websites over a period of time.

(3) Investment Index (II): Over a period of time, the franchise and development status of a certain brand in the Greater China market, including accumulative opening status, new opening status, accumulative signing status, new signing status, urban coverage density, investment owner attention, etc.

MEADIN ACADEMY – Culture and Tourism Industry Data Center

MEADIN ACADEMY has been engaging in buliding a Culture and Tourism Industry big data analysis platform, utilizing "data productivity" to change cognition and improve enterprise efficiency. It provides diversified big data solutions based on intelligence, data, and services for enterprises and public institutions which are looking forward to entering and expanding culture and tourism and rental real estate businesses. Transforming numbers into facts, the platform assists enterprises in making important decisions and identifying investment risks.