Accor is pushing the boat out in the distribution wars with a far-reaching raft of measures.
AccorHotels ramps up its digital drive by transforming its AccorHotels.com distribution platform into a marketplace open to a selection of independent hotels.
GHC Asia has been appointed the PR and media relations partner in China for hotel firm Accor.
Accor Advantage Plus, Asia Pacific’s favourite paid loyalty programme with over 350,000 members across 17 countries, has a new name and a new, more generous spirit.
Hotels, especially small and mid-sized who don’t have enough budget and time to spend on marketing often take the social media route to connect with guests.
The Accor hotel group is poised to start rolling out its Big App solution, aiming to capture its customers on mobile by offering a better service than any OTA or other intermediary.
The group announces the sale and franchise-back of seven hotels for €32.6 million, along with a commitment from the buyers to carry out €5.2 million worth of renovations.
In the wake of Accor’s latest acquisition of e-commerce solution company Fastbooking.com, Arne Sorenson, CEO, Marriott International said that it will be interesting to see.
Yet global tech-savvy travelers often steal stationery from hotel rooms.
Accor announces the opening of Pullman Nanjing Lukou Airport. The first Pullman hotel in Nanjing.
The Group created the ibis, ibis Styles and ibis budget brands three years ago, and is pushing ahead with the modern drive that now defines its economy segment.
Accor Asia Pacific has been appointed by Pristine Island Investments Pte Ltd to manage two new resorts being built in one of the most unspoilt areas of the Maldives.
Accor has announced the take-over of FASTBOOKING, a digital services provider for the hotel industry.
Accor and Airbnb target similar markets however differ substantially in terms of service offerings. Are they truly competitors? Both Bazin and Grémillon unmistakably agree that no, they are not.
Accor and Airbnb target similar markets however differ substantially in terms of service offerings. Are they truly competitors? No, they are not.
Accor has announced the opening of Hotel Royal Hoi An, the latest addition to the MGallery Collection in Vietnam.
Accor launches the fourth edition of its student competition Take Off! - “Invent the loyalty program of the future”.
Accor SA fell the most in five months in Paris trading after shareholders Colony Capital LLC and Eurazeo SA said they plan to sell stakes amounting to 9.65 percent of the shares.
Accor announced to launch an Accorhotels iOS app for Apple Watch for the guests which will establish Accor as an audacious digital hospitality player.
China Lodging Group features a namesake midmarket brand, JI, that aims at a sweet spot in the market by swearing off the special themes and designs.
The Shanghai-based China Lodging Group added a record number of hotels into its system in 2014 and remains committed to growing its footprint.
Accor, the leading hotel operator, with 470,000 rooms in 3,700 hotels across 14 trusted brands in 92 countries, today announced that it will participate shortly in TripAdvisor instant booking.
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