国内外的在线旅游市场都出现了垄断分销渠道的巨头,酒店行业面临压力,希望自建渠道,避免丧失与OTA方面的议价权。
我们也为酒店增加资金提供了机会,这有助于使酒店得到更好的发展。这个项目我们称作‘加速器’。
其中,全球酒店收入同比增长了17%,酒店间夜量同比增长了36%,但每间夜平均收益下降了14%,每间夜平均房价同比下降了5%。
2015年对雅斯特来说是至关重要的一年:连锁酒店扩张步伐加快,全面覆盖两湖两广重点区域;品牌文化发力策略见成效,雅斯特品牌效应凸显。
While control is a main concern, this doesn’t mean OTA don’t have a role to play into the online distribution equation.
Expedia opened its annual partner conference this week in Las Vegas and shared data that can benefit hoteliers’ bottom lines.
Expedia的重要战略举措之一,就是在亚太地区设立全球总部级别的高级管理职位,这是以往没有尝试过的。
Expedia将以约39亿美元全资收购HomeAway,交易将以现金和股票进行。这将加速HomeAway向完全的线上交易平台的转变。
Expedia将以约39亿美元全资收购HomeAway,交易将以现金和股票进行。这将加速HomeAway向完全的线上交易平台的转变。
来自奥地利的卓安睿先生拥有30多年丰富酒店从业及管理经验,他于1982年加入英国温特沃斯喜来登大酒店,开启“喜达屋之旅”。
Marriott International, with its more than 4,300 properties and 19 brands, has the power to negotiate commissions from online travel agencies, as well as TripAdvisor and Google.
OTAs are not necessarily the enemy of hoteliers, but the struggle to regain ground against their onslaught of marketing dollars continues.
The merger means a bigger OTA than ever before, which rubs some hoteliers the wrong way. Hoteliers need to be more vigilant as competing with a near monopoly of OTAs.
Expedia’s product team utilizes an unprecedented amount of data and insights to solve everyday problems on behalf of travelers and suppliers.
根据Morningstar调查结果显示,Expedia及priceline 各占有全球在线旅游市场30%的份额;其次Orbitz’s 占有8%的份额。