Tianfang Hospitality Management is planning an initial public offering for a trust backed by three hotels in China that could raise about $372 million.
If hoteliers want a piece of this enticing pie, they need to understand that Chinese travelers’ needs differ from other travelers (although there are some similarities to other travelers as well).
China is obviously a big focal point for a lot of global hotel companies because of its potential market. For the hoteliers, focusing on growing their mobile presence is a better way.
Dalian Wanda Group said earlier this week that it is in negotiations to merge with or buy a U.S. hotel chain.
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