As part of its expansion in the upscale sector, Accor has reimagined its Pullman brand to target today’s more cosmpolitan, hyper-connected and mobile traveller, for whom the lines between work and private life have become increasingly blurred.
SHANGHAI—Many hotel owners in China are facing a need to quickly reposition their hotels to capitalize on evolving market trends, according to hoteliers during HVS’s ninth annual China Hotel Investment Conference in Shanghai.