Make sure your website looks on-brand, professional and trust-worthy. A mobile friendly site is a must have for 2016 and the more visually appealing the better.
AccorHotels’ Chinese-language website generates close to 50% bookings for hotels in both China and France.
Blogs are also effective social media content and, when scheduled regularly, can help your hotel appear connected and up-to-date.
Like most hotel companies, IHE is looking to reduce the costs of customer acquisition by encouraging more direct bookings and unlike most hotel companies.
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