STR Global posts Asia/Pac. Jan. 2010 results

　　【迈点网】Hotels in the Asia/Pacific region experienced increases in all three key performance metrics for January 2010 when reported in U.S. dollars, according to data compiled by STR Global.

　　In year-over-year measurements, the Asia/Pacific region’s occupancy rose 13.9 percent to 61.0 percent, average daily rate increased 5.6 percent to US$130.75, and revenue per available room jumped 20.3 percent to US$79.81.

　　“Hotels in the Asia/Pacific region lead the world in terms of occupancy recovery with double-digit growth in three out of the four sub regions and Australia & Oceania improving 3.2 percent”, said Elizabeth Randall, managing director of STR Global. “The region achieved the highest occupancy of 61 percent, some 6.2 percentage points more than the Middle East/Africa region, 12.8 percentage points more than Europe and 15.5 percentage points more than the Americas. Of the 16 countries we report on our Asia/Pacific Hotel Review, only French Polynesia, Japan, the Maldives and South Korea reported occupancy declines compared with January 2009”.

　　Highlights from key market performers for January 2010: (year-over-year comparisons, all currency results in U.S. dollar)

　　• Beijing, China, reported the largest occupancy increase among the markets, rising 41.9 percent to 51.0 percent, followed by Shanghai, China (+41.4 percent to 49.1 percent), and Phuket, Thailand (+32.7 percent to 86.0 percent).

　　• Bali, Indonesia, posted the largest occupancy decrease, falling 7.6 percent to 68.7 percent, followed by Seoul, South Korea, with a 7.1-percent decrease to 69.5 percent.

　　• Three markets experienced ADR increases of more than 30 percent: Brisbane, Australia (+35.9 percent to US$127.91); Melbourne, Australia (+33.3 percent to US$166.61); and Sydney, Australia (+31.8 percent to US$150.48).

　　• Mumbai, India, ended the month with the largest ADR decrease, falling 8.0 percent to US$192.79.

　　• Beijing experienced the largest RevPAR increase, jumping 48.4 percent to US$46.54. Sydney (+41.6 percent to US$116.76) and Shanghai (+41.1 percent to US$51.78) also reported large RevPAR increases.

　　• Two markets posted RevPAR decreases: Osaka, Japan (-7.4 percent to US$79.96), and Bali (-4.2 percent to US$86.32).

Performances of key countries in January 2010 (all monetary units in local currency)

　　*percentages are increases/decreases for January 2010 vs. January 2009(HNN)

　　相关阅读：09 results for Asia/Pacific, year-end "09, Dec. "

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