酒店在做微营销之前,应该有两点问题先要搞清楚:首先对微博和微信有合理的认知;其次根据酒店经营策略来制定微营销的短期和长期目标以及定位。
酒店在做微营销之前,应该有两点问题先要搞清楚:首先对微博和微信有合理的认知;其次根据酒店经营策略来制定微营销的短期和长期目标以及定位。
酒店在做微营销之前,应该有两点问题先要搞清楚:首先对微博和微信有合理的认知;其次根据酒店经营策略来制定微营销的短期和长期目标以及定位。
“创新暨变革——中国酒店科技联盟(CHTA)2013年会及CHTA Leadership Forum”本月在上海费尔蒙和平饭店举行, 盛况空前。
目前单体酒店经营者都认可网络营销在酒店经营中的重要性,但大多数酒店仍采取传统营销模式和手段,究其原因,单体酒店对于如何构建自身网络营销平台,如何实现自身信息平台与渠道的有效合作缺乏积极性和规划性。
英国国防部明年面临自二战后最大规模减支,但据统计,英国国防部职员2009年至今酒店房租开支达1.1亿英镑,国防物资主管寓所距离办公室虽只有一小时多车程,一年入住豪华酒店的时间却超过三分之一,遭到民众质疑。
Here are seven early warning signs to look out for so you can course-correct when employees are having trouble trusting their leaders:
A study by Michael Page found that long-term financial and non-financial incentives are the key to maintaining hospitality employees beyond the Christmas period.
The region’s occupancy ended the month with a 3.1-percent increase to 72.5 percent; its average daily rate dropped 3.7 percent to US$126.51; and its revenue per available room was down 0.7 percent to US$91.69.
Accor has released the results of the inaugural Accor Hotels Asia Pacific Social Media Monitor, highlighting interesting differences in the social media habits of travellers from across Asia Pacific.
Marriott International has announced the promotion of Bart Buiring to the position of senior vice-president – Lodging Services and Operations, Marriott International in Asia-Pacific.
What's motivating employees to look for greener pastures? Here's what they say, and what you can learn from it.
10,000 jobs per year created as region’s largest hotelier expands network amidst industry staff shortages.
Hotels in the Asia Pacific region experienced a downturn revPAR (revenue per available room) in the first half of 2013.
继今年1月21日四川巨洋酒店集团首家五星级酒店在宜宾南溪正式开业之后,3月25日、6月6日,被誉为“川南第一酒店”的超五星级四川巨洋国际大饭店先后实现了试营业和全面试营业,该酒店将力争在今年9月正式开业。
Four Points by Sheraton has unveiled its global pipeline of hotels that sets the stage for a milestone 200th opening in 2014. The brand reached its 175th hotel in 2013.
GCP Hospitality, Hong Kong-based operators of lifestyle brand Hotels G, announced Thursday it is adding two more properties to its portfolio in 2013, and another four in the next two years.
If you struggle with employee disengagement and a lack of accountability, the following tips can help you turn that around.
据中央电视台报道显示,目前在中国金融投资领域,外汇交易已经成为继股票交易之外的第二大投资产品。这种在全球范围内被广泛认可,多年来雄踞全球金融交易榜首的金融产品,在中国金融市场最近几年虽发展迅猛,但却并不顺利,到底是什么让中国投资者裹足不前?
Do you feel that you"re working longer and longer hours but not having a commensurately large impact on your business?