A new luxury hotel of Wanda Hotels & Resorts opened on 29 August in Fuyang city, Anhui province.
With data, RMS analytics generated billions of forecasts used for further optimisation, subsequently producing billions of pricing, availability and overbooking decisions.
境外酒店并购,是为了自身产业链的完善和发展,外部资本参与的机会并不多。而在国内房地产企业、保险公司等产业资本先行扛起大旗。
酒店预订巨头Booking.com,近日推出更聪明的营销活动:评选用户的度假照片,并将其转换为动态GIF或循环播放的动画短视频。
Element Hotels seek to re-imagine extended stays and provide eco-friendly environments. Element signed 19 deals in 2014 and was on track to triple its portfolio of properties by 2017.
There are major differences between mobile apps and WeChat, especially in terms of relatively lower-cost, targeted marketing campaigns that a hotel group can run through its own platform.
Stephen joined Wanda Hotels & Resorts in 2013, and has been serving on the position of deputy general manager and hotel manager in different hotels.
Hotels available through TripAdvisor instant booking receive a prominent booking button that travellers may click to easily complete their reservation on the site.
Online travel agencies are both friends and foes, and one of the key benefits for hotels, in particular independent hotels, comes from the billboard effect.
酒店能够从OTA的广告牌效应中获得好处,但随着在线旅游分销格局的演变,酒店应该加强自身的营销和分销能力,不应过度依赖广告牌效应。
Preliminary research sheds new light on the cost of customer acquisition.