The author watched every match looking for the key to the fans extreme brand loyalty, and give hotel marketing lessons from the world cup.
Nye Zhang was appointed as Assistant Director of Sales & Marketing by Grand Mercure Jinan Sunshine.
The share of international guests is higher in Southern European hotel markets, but a focus on non-European guests draws a different picture.
Today, in hotel marketing there seems to be little consideration for what made a hotel originally stand out: Its authenticity and personality.
The biggest trend in the world of hotel room reservations and marketing is phone.
If integrated casino resorts are legalized, the Japanese economy could follow a similar trajectory to Macau s and Singapore s.
As technology is advancing rapidly, digital marketing is constantly evolving. With this in mind, the marketing team at Net Affinity have put together 14 hotel marketing trends for 2014 to keep you up to date.
For hotel marketing, simple and meaningful trump complicated and obtuse every time.
China s rise as an economic power has meant a rising need for better hotels to accommodate both foreign and domestic business travelers and tourists. Many major hotel corporations have been working hard to fill that void.
Peter Pan was appointed as Director of Sales and Marketing in Worldhotel Grand Dushulake Suzhou.
This isn’t the first time that online travel agencies (OTAs) like Expedia and Bookings.com have been in hot water.
In other words, these deceptively simple words have loads of persuasive power.
Social Media Site Dedicated to the Hospitality and Travel Industries, TRO SMITH, Unveils 10 Step Content Marketing Strategy for Startups and Brands
"There are massive award ceremonies in hotel industry, but this award ceremony based on Meadin Brand Index is of great significance,” Mr Rong Qiang said
Women are traveling more than they have ever before. Travel experts think that women represent the most important and fastest growing segment of the travel market, in terms of both leisure and business travel.
Marriott Hotel Ningbo has announced the appointment of Mr. Alan Gao to the Director of Marketing with immediate effect.
Wyndham Grand Plaza Royale Hainan Longmu Bay Appoints Mr. Gavin Jia as the Director of Sales & Marketing in charge of the Sales Business and Marketing Development.
The world"s a different place today, and consumers are far more demanding. The list of tactics that no longer work on today"s savvy consumers is long, and so is the list of things you can learn from the failures of hype-marketing tactics.
Last month, Facebook unveiled Facebook Home, a new home screen interface for Android mobile devices. Although immediate online consumer reactions to the product have been lukewarm, there is an undeniable excitement regarding its potential to be a powerful mobile marketing medium.
Meadin Hotel Mobile Internet Marketing System,a revolutionary APP of hotel booking,can provide hotels with ease-to-use, effective and customer-friendly booking system.
In summary, we believe that hotels can differentiate by offering unique experiences in gift certificates.
The data is sobering for travel suppliers, many of whom pride themselves on customer service, attention to detail, and customer relationships.
Limited high-end hotel supply in Taiwan coupled with a positive tourist arrivals outlook provide opportunities for Taiwan"s hotel market to bloom.
Recently,Mr.Gary Xia has been appointed as Director of Sales & Marketing of Crowne Plaza Shanghai Pudong.