Employee Generated Content can make lots of hotel content friendly for social and for search — content that is more current, deeper, and broader than any single in-house resource, set of guests, or agency could provide.
The survey found that travel has the third worst open rates globally (13.2%) and the worst click-through rates globally (2.3%).
If travel companies are going mobile, they should consider creating a wholly mobile-centric user experience that reduces friction and makes it easy to buy.
Travelers around the globe are rising above recent economic uncertainty by not only vacationing this summer, but increasing their allotted budget to do so — this according to a second round of survey findings released today by Wyndham Hotel Group.
According to the survey conducted across key cities in seven Asia Pacific markets, an estimated 44 million people travel on family holidays every year – chalking up an annual spend of US$29 billion.
Its clients spent approximately 2.4 percent more on the average nightly cost of a hotel room as compared to the first quarter of 2011 and the top hotel chains being used for business travel are mid-priced hotels.
Travel bookings in China will surpass US$105 billion in 2013, of which more than $15 billion will be made online. The online travel market will grow by some 500% between 2008 and 2013.
What are the implications of China becoming the biggest business travel market?
The rising trend that is seen in the property value and the GDP growth are also two major reasons for this demand. There are millions of millionaires in china with personal wealth of RMB 10 or more who are contributing in this.
Many of the biggest issues facing travel firms in all corners of the world are fairly similar but what differs is the level of development of individual markets and where consumers are at.
Some 180 high-income Chinese will visit Korea on a charter flight for a luxury tour costing up to 100 million won (87,680 U.S. dollars).
A yearly pulse of the business travel community, which reveals the current state of business travel and what business travelers want more of in 2012.
2012年3月2日,北京旅游族旅游信息技术有限公司在“中国酒店星光奖”颁奖典礼上连续三年获得“中国最佳酒店网络推广媒体”殊荣,这表明“Travelzoo旅游族”作为全球最棒的精选特惠旅游推荐平台,已在中国广大酒店商户心目中,成为最可信赖的在线旅游平台和商业合作伙伴。
In this article, the author introduces some significant tech “power tools” poised to profoundly change the travel experience and the businesses that create it.
As towns in the quake zone go, Matsushima is lucky.
Travel & Tourism is set for a milestone year as the industry"s direct contribution to the global economy is expected to pass $2 trillion in GDP and 100 million jobs.
The report combines the views of experts and travellers from around the world and reveals a future where technological innovation will alleviate the stress of travel, while at the same time providing a richer travel experience.
Even though digital marketing has increased tremendously this year - with some hotels having increased their digital media budgets by more than 500% - it’s time to go harder. Digital marketing in travel holds the key to gaining market share, increasing customer value and increasing incremental revenue.
Even though digital marketing has increased tremendously this year - with some hotels having increased their digital media budgets by more than 500% - it’s time to go harder. Digital marketing in travel holds the key to gaining market share, increasing customer value and increasing incremental revenue.
The fact that Google favors brands in search results means independent and flagged hotels need to be more proactive about staying on top of their online marketing. Fortunately, the avenues discussed in this article are excellent ways you can remain competitive online and on Google.
The fact that Google favors brands in search results means independent and flagged hotels need to be more proactive about staying on top of their online marketing. Fortunately, the avenues discussed in this article are excellent ways you can remain competitive online and on Google.
Cloud-based applications over the past decade have introduced a shift in development processes, moving away from long spec > dev > QA phases, into very short release cycles, or sprints.
Want to be successful in business? Then better get some travel experience on your resumé to go with the top schools, the amazing internships and spectacular references.
While the programs have been met with success thus far, according to company executives, more important is their abilities to capture part of the 274% projected increase in inbound Chinese travelers to the U.S. during the next five years.