据迈点研究院监测，2025年全国共有2014 家品牌酒店发生品牌变更，覆盖257个地级市，涉及客房规模近18.21万间。
Recently, the Meadin Academy released the "Top 200 Global Hotel Brands (Greater China) Ranking for February 2026".Among them, InterContinental,Hampton by Hilton,Holiday Inn Express,Four Points by Sheraton,Crowne Plaza,Holiday Inn,Hilton Hotels & Resorts,Sheraton, Hyatt Regency and Super 8claimed the top 10 spots on the ranking.
2026年春节假期，杭州西湖、岳麓山·橘子洲、台州府城、丽江古城等景区游客量超百万人次，山海关景区门票收入实现同比倍增。
The latest "Top 200 Global Hotel Brands (Greater China) Ranking for January 2026" from Meadin Research Institute shows that the market leadership brand landscape remains relatively stable. Hampton by Hilton, Holiday Inn Express, Holiday Inn, Hilton Hotels & Resorts, Crowne Plaza, InterContinental, Super 8, Mercure, Hilton Garden Inn, and Kyriad secured the top ten positions on the list.
春节假期期间，各地将通过政策补贴、场景创新、区域联动、地域IP打造、票根经济等多元组合策略点燃居民出游热情、激活文旅市场。
1月，元旦假期文旅市场迎来“开门红”，短途游与“南北互换”、出境长线游交织并行，“冰雪游”和“避寒游”等主题游受追捧。
2025年四季度，华润有巢、承寓、城发美寓等国资系住房租赁企业表现亮眼，新增开业项目房源量靠前，成为新市民、新青年住房保障的“主力军”。
2025年是“十四五”规划收官之年，文旅市场在消费复苏中完成向质量升级的转型，国内出游人次破65亿人次、出游花费达6.3万亿元，创历史新高。
12月，全国多省市新增一批4A级景区，据迈点研究院不完全统计，新增数量超百家，涵盖文博场馆、边境口岸、红色旅游、古镇文化、自然峡谷等多种类型。
The latest "TOP100 Hotel Brands (Greater China) List in 2025" from Meadin Research Institute shows that the market leadership brand landscape remains relatively stable.
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